by Rob Walter | Aug 22, 2021 | Pardot
If you’ve done any level of research about how to market your company, you’ve probably run across this same argument: Email is dead. But look beyond the headlines and you’ll notice that the argument is never “email is dead.” It’s usually “everyone says email is dead,...
by Rob Walter | Oct 29, 2020 | Salesforce Career
This is a tricky subject, there seems to be the almost overwhelming idea that the best way to gain experience for your resume is to volunteer to implement &/or manage an org. There are two paths I see people taking. Volunteering with a Non-ProfitOffering...
![[SLIDE DECK] Transition to Lightning: Keep it Simple](https://www.cloudtrailz.com/wp-content/uploads/2021/01/TransitiontoLightningKeepitSimple.jpg)
by Rob Walter | Apr 13, 2019 | Salesforce Technical
Has switching to lightning been scary or a potentially large effort? As a Lightning Champion, I’m here to set the record straight that it does not need to complicated to get to lightning. And how the benefits of adopting lightning today, outweigh the cons staying in...
by Rob Walter | Mar 15, 2019 | Salesforce Technical
As a Salesforce Admin, I do a lot of reporting around financial numbers: revenue, retention, ROI, etc. One term I have heard several times in discussions about financial numbers is revenue recognition. I asked Bo Javia, a financial expert turned Salesforce...
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